Your Personal Brand
Your Personal Brand is the conscious and intentional effort to create and influence public perception of you. Career Minded people do this by carefully managing their on-line voice, images, opinions and position on subjects that are important to their industry and its clients and customers. Over time, and when applied correctly over time , a career minded person can be seen publicly as an authority in their industry, elevating their credibility, and differentiating themselves from the competition.
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